Wednesday, November 27, 2019

Free Essays on Fish As A Hero In Cloudstreet

Cloudstreet- Fish as a hero â€Å"Hero- Man of superhuman strength, courage or ability, favoured by the gods; later regarded as intermediate between gods and men, and immortal.† (The New Oxford English Dictionary) By definition of hero in A Glossary of Literary Terms (pg139) a hero is â€Å"the chief character of work, of whom our interest centres† and this hero must have one of many factors including conflict concerning â€Å"the circumstances that stand between him and the goal he set himself.† A hero must also be fighting for a worthy cause. The two definitions demonstrate two sides of a true hero. The dictionary definition defines a character describing the characteristical attributes of a hero, where as the literary terms definition is defining a heroic character by his role in a text. Fish satisfies both definitions of a hero. Fish linked to God and his innocence; -Samson (Fish’s real name, and Sam Pickles real name), in bible Samson loses his (hair) to gain something much greater then was possible without this loss, he becomes a hero -Fish is related to the symbol of Jesus and Jesus being the fisher of man - Lamb is innocence and Jesus being a shepherd -Drowns and is ‘cleansed’ (baptismal imagery) - Retarded at the maturity of a child, therefor maintains innocence throughout the story -Talks in tongues (wedding and in sleep) understands the pigs language of tongues -Jesus is â€Å"the water man†(pg119); he gave Fish the opportunity to help his family -Fish discuss’ his omniscience (pg424) -Medically fish is not retarded (pg67) -In his omniscience reveals he has a purpose to help his family â€Å"Lester, Rose, Red- I cant stop it for you† -He has a take and must fulfil this before he ‘returns’ to the water; Fish urges for the water and responds not yet (pg120), (pg146) still yearns for water Fish’s task to unite the family; -Fish was the cause for the move to Subiaco and for ... Free Essays on Fish As A Hero In Cloudstreet Free Essays on Fish As A Hero In Cloudstreet Cloudstreet- Fish as a hero â€Å"Hero- Man of superhuman strength, courage or ability, favoured by the gods; later regarded as intermediate between gods and men, and immortal.† (The New Oxford English Dictionary) By definition of hero in A Glossary of Literary Terms (pg139) a hero is â€Å"the chief character of work, of whom our interest centres† and this hero must have one of many factors including conflict concerning â€Å"the circumstances that stand between him and the goal he set himself.† A hero must also be fighting for a worthy cause. The two definitions demonstrate two sides of a true hero. The dictionary definition defines a character describing the characteristical attributes of a hero, where as the literary terms definition is defining a heroic character by his role in a text. Fish satisfies both definitions of a hero. Fish linked to God and his innocence; -Samson (Fish’s real name, and Sam Pickles real name), in bible Samson loses his (hair) to gain something much greater then was possible without this loss, he becomes a hero -Fish is related to the symbol of Jesus and Jesus being the fisher of man - Lamb is innocence and Jesus being a shepherd -Drowns and is ‘cleansed’ (baptismal imagery) - Retarded at the maturity of a child, therefor maintains innocence throughout the story -Talks in tongues (wedding and in sleep) understands the pigs language of tongues -Jesus is â€Å"the water man†(pg119); he gave Fish the opportunity to help his family -Fish discuss’ his omniscience (pg424) -Medically fish is not retarded (pg67) -In his omniscience reveals he has a purpose to help his family â€Å"Lester, Rose, Red- I cant stop it for you† -He has a take and must fulfil this before he ‘returns’ to the water; Fish urges for the water and responds not yet (pg120), (pg146) still yearns for water Fish’s task to unite the family; -Fish was the cause for the move to Subiaco and for ...

Saturday, November 23, 2019

Everything You Need to Know About Writing Awesome Email Subject Lines

Everything You Need to Know About Writing Awesome Email Subject Lines First impressions matter. This is certainly true for email subject lines. Theyre the first thing recipients see in their inbox.  When written well, they inspire readers to open your email  newsletters and click through to read more. If theyre off target, however, they  let your reader know your email is a waste of time and space. No pressure, though. To make matters worse, we all get too many emails. Whether theyre from a store you dont remember visiting,  or your parents are wondering why you dont write more often (you should really drop them a line), the pursuit of inbox zero is a fabled achievement for knowledge workers (including marketers). So, how do you write subject lines that make your emails stand out? Thats exactly what well cover in this post. Youll learn: The emotional elements of subject lines that drive clicks. Best practices on how to write subject lines. The best way to run A/B tests so you can gather your own data about what works best for you. Make yourself comfortable.  Were going to  write sharp subject lines that demand the attention your email deserves. This Is How To Write Better Email Subject Lines To Get More OpensSnag Your Email Subject Line Template + Resource Bundle This post is packed full of advice. To make it easier to implement while youre on the job, weve rounded up these free templates: Email Subject Lines Template: 43 fill-in-the-blank templates to practice sharpening your subject line writing skills. 500+ Power Words Cheat Sheet: We made this with headlines in mind, but the same words work to infuse emotion into subject lines, too. Power + Emotion Words Cheat Sheet: Another reference sheet loaded with emotional words to drive more engagement. Email Subject Line A/B Test Spreadsheet: A simple Excel file for storing the outcomes of your email subject line A/B tests. ... And Try Our New Email Subject Line Tester You get one chance to write the perfect subject line for your email. Of course, there's no way to be sure how it'll perform until you hit "send." But, wouldn't be great if you could tilt the odds in your favor? That's where our Email Subject Line Tester comes in. Like our popular Headline Analyzer, it's a free and simple tool for testing email subject lines. Enter your subject line: And get your score: Plus, you'll get a detailed breakdown on how to improve your results: Give it a spin now and start optimizing every subject line you write (before sending it to your list). Why Are Subject Lines Important? Like we stated previously, your subject line is the first thing recipients see. In that crucial make-or-break moment when users find your email in their inbox, it's what determines whether they'll click through, or simply ignore your message. Worse, they might even put your newsletter in the trash without even opening it up. Let's start by asking exactly why paying attention to subject lines is important.  Here are some interesting  stats: Source: convinceandconvert.com/convince-convert/15-email-statistics-that-are-shaping-the-future/ When it comes to subject lines, these numbers tell us a few things: Subject lines shouldn't sound overly sales-driven. No one wants to start their day with a blunt sales pitch. Stay out of SPAM folders by sounding natural. Avoid spammy-sounding subject lines. People will learn to avoid your emails, even if you make it into their inbox. Subject lines have a considerable influence on click-through rates. Sure, 35% isn't an astronomical number. However, it's high enough to show subject lines carry weight. Ignore them at your own peril. Writing #email #subject #lines? Commit these three stats to memory.Can You Show Me Some Examples of Great Email Subject Lines? Now, you're probably wondering what good email subject lines look and sound like. There are a ton of great examples and resources out there, and we've rounded up some of the best below: 101 Best Email Subject Lines of 2017 (Digital Marketer) 164 Best Email Subject Lines to Boost Your Email Open Rates (OptinMonster) 13 Insanely Clickable Email Subject Line Examples (Sumo) 40 Great Email Subject Lines (ThriveHive) That should be plenty to point you in the right direction. Three Mechanics of Strong Subject Lines So, you've seen some examples of good subject lines. But, what actually makes them, well, good? Let's break down some mechanics. Write Short Subject Lines For Mobile Devices According to MailChimp, there is little correlation between subject line length and clicks. However, keeping them short may help their appearance on mobile devices. Communicate a Clear Benefit No one will open your marketing email if there is no benefit to the reader. So, make it clear that your recipient will gain something from opening it. In most cases, the benefit of your email will be clear.   Here are some examples: Move snow faster with this plow (benefit: clearing your driveway quicker). Cut grass like a champ (benefit: make lawn mowing easier). Improve your living room for 40% less (benefit: upgrade your furniture, saving money). These are basic examples, but they give you the picture. Use Words That Positively Impact Open Rates The best subject lines use terms shown to drive action. Here's a quick look at 100+ words you should consider: How Do Emotional Appeals Impact Email Open Rates? Subject lines are a lot like headlines. The more emotional, the better. People want to know how their life will be better, easier, or more enjoyable because they read your email. Those kinds of benefits aren't necessarily easy to convey. However, they're essential for optimal open rates. So, how can you pull those emotional levers to get more opens? Start by understanding which emotions you want to invoke, and learn the language necessary to drive that action. Recommended Reading: How to Write Emotional Headlines That Get More Shares Which Emotions Can Email Marketers Tap Into? So, we've established the need to give your emails some feeling. But, which emotions or sensations should marketers focus on eliciting? Let's focus on the following four: Urgency. Why should I act fast (and what will happen if I don't)? Curiosity. How can you  include enough detail to get readers interested, but leave enough mystery that they have to click through? Excitement. Can your subject line hype up your email content (and can your newsletter can back it up)? Joy. What can your subject line do to promote a positive emotional result for your reader? How to Write Subject Lines That Inspire Urgency Let's take a look at some easy subject line formulas and templates you can use to get readers moving. Give Your Reader a Deadline to Act Deadlines and "limited time" messaging can inspire immediate action. Example: Successful marketers will open this ... before time runs out. Tap into FOMO (The Fear of Missing Out) The "fear of missing out" is real, and no one wants to miss out on something good. Example: Limited spots available! Claim yours now. Imply Negative Outcomes Due to Lack of Action What happens if the recipient doesn't take advantage of what's in your email? Example: Don't let your lawn suffer under the summer sun. How to Write Subject Lines That Inspire Curiosity Everyone enjoys a little bit of mystery from time to time, right? Here's how to infuse some suspense into your emails to get more opens. Try the Cliffhanger Approach Leave out enough detail to stoke interest without telling the whole story. Example: Bob's  lawn got greener than ever using ... Start With the End Offer readers a conclusion that leaves them wondering how the story starts. Example: How did Bob's lawn get so green? Use an Open-Ended Question One that can only be answered by opening your email. Example:  What's new at Bob's Lawn Care Emporium? How to Write Subject Lines That Inspire Excitement Get readers excited to open their email (or, well, as excited as you can get while reading email). Here's how to infuse some hype into your subject lines. Incorporate Strong Action Verbs Use language that encourages people to get up and do something. Example: Blast your abs for less at Dave's Gym Give Your Reader a Sense of Exclusivity Email subscribers love feeling like they have the inside track on exclusive deals and information. Example:  Can you keep a secret? Here's some cool news coming soon ... Make an Offer People Can't Refuse Use an accurate but hard-to-believe statistic or incredible offer to generate excitement. Example: Did you know 73% of clients see improvement using this tactic?   How to Write Subject Lines That Inspire Joy You know the saying, "People won't remember what you say, but they'll remember how you made them feel?" That absolutely applies to marketing, your brand, and your email subject lines. Make people feel good and reap the rewards. Use Emojis Intelligently A well-placed emoji can be great for getting a chuckle. Example: Look your best and feel your best :) (this isn't the best example, but pretend that smiley face is a much cooler-looking emoji) Work In Humor (Carefully) Laughter is good for your health. Put people in a good mood, and they'll react more positively to your content. Example: So three marketers walk into a bar ... Give People an Opportunity to Do Good Because it feels good to do good. Example: Make a difference with us for our local animal shelter Apply Your Knowledge: Write Better Subject Lines in Six Steps It's time to take what you've learned  and put it into action. Follow these steps to start writing. Identify the Topic and Purpose of Your Email What is your email newsletter about? Here are some common possibilities: Promoting a sale. Sharing your most recent content. Announcing a new product launch. Offering helpful how-to tips. Getting event registrants. If your email is part of a broader campaign, make sure your messaging is consistent, too. Know Your Audience If you're doing marketing correctly, you should know who your audience is. But, your audience may be comprised of several different market segments. So, make sure you know exactly who you're targeting. Then, craft messaging that will appeal to them. Identify Your Benefit or Value Proposition Why would someone open this email? Think about what's in it for your reader, as much as what's in it for your brand. Some examples could include: Saving money. Completing a task more easily. Doing something charitable. Narrow it down to one core benefit. Pick Your Emotional Appeal Remember Urgency, Curiosity, Excitement, and Joy? Choose one to focus on. Or, consider writing several options targeting different emotional appeals. Whichever you choose, have clear intent behind your words. Match the Message in Your Email Copy Message-match means making sure your subject line aligns with your email's content. Typically, it's a term reserved for digital advertising, ensuring ad copy aligns with a landing page. But, we can apply the same principle here. For example, if you're promoting a sale, make sure your subject line and body copy are consistent with one another. If you're promoting a piece of content, make sure your subject line's message matches what they'll find on the destination page. Write Several Options With the Email Subject Line Tester It's a good idea to try tons of different options before settling on one subject line. If you're writing for a client, you might even give them five or six to choose from. As you write different options, the tester will keep track of your scores: Plus, the tool will help you learn what works (and what doesn't). It's an easy way to Ten Templates to Write Your Own Email Subject Lines As an exercise, try filling in these templates. Then, use the Email Subject Line Tester to see how your efforts perform. The best [AUDIENCE] are using this [TACTIC] to [BENEFIT] Do [ACTION] [PERCENT] better Save [PERCENT] on [PRODUCT] before [NEGATIVE CONSEQUENCE] [NUMBER] Ways to [BENEFIT] Using [PRODUCT] Achieve [GOAL] [PERCENT] Faster With [PRODUCT] Help [ORGANIZATION] do [BENEFIT] before [DEADLINE] The smartest [AUDIENCE] will be at [EVENT] ... Register for [EVENT] by [DEADLINE] and save [PERCENT] Here's how [INFLUENCER] does [ACTION] with [PRODUCT] [NUMBER] secrets the best [AUDIENCE] use to [BENEFIT] These writing prompts are simple, but should help get your creative gears turning. Get More Opens By A/B Testing Email Subject Lines Nearly every email service provider lets you send A/B tests for your email subject lines. Whether you use MailChimp,  Campaign Monitor, or something similar, most provide A/B testing options when building email newsletters. This video is specific to MailChimp, but it covers a lot  of A/B testing basics that should apply to most platforms: However, what  makes a good A/B test? Let's dig into some tips. 5 Effective Tactics for Email  A/B Testing The key to a good A/B test is to choose variables that really are different from one another.  If you test two subject lines that sound too similar, you won't learn much. There needs to be a substantial difference between your two options. Consider these five different approaches when you run your next A/B test: 1. Test Two Different Value Propositions Let's say your email content is promoting a post that both: Shows readers how to save time. Shows them how to save money. These are two different value propositions. So, write two options, one focusing on each benefit. Then, see which performs best. The data will tell you which benefit your audience cares about most. That'll help you continue to write more effective subject lines in the future. The key to a good A/B test is to have options that are different from one another.2. Target  Two Different Emotions Your audience might respond better to curiosity than urgency. Or, maybe they're looking for something that will brighten their day. So, find out. Try  targeting different emotions and see what drives a better response. 3. Test Subject Line Length You might find different subject line lengths work best for you. Or, different lengths may work better for different types of messages. Consider experimenting with short  (one or two words)  versus long (seven or eight words). 4. Test Questions Versus Definitive Statements Questions can help get readers curious. However, definitive statements can express authority. Try both and see what happens. 5. Test Using Stats Statistics can drive email opens, especially when they're difficult to believe. If your email content includes an interesting stat, try incorporating one into subject line A. Then, write subject line B without a stat. Recommended Reading: What 10 Studies Say About the Best Time to Send Email Now, An Exercise In A/B Testing Now, let's try applying what you've learned to an actual A/B test. Write Your Email Content Start by writing your email copy. This will make it easier to write your subject lines. Identify Which Two Variables You'll Test Write two different subject line options. Try to emphasize something different in each one. For example, you could target two different emotions, in order to sell people on reading the same newsletter. Or, you could include an emoji or statistic in one, but not the other. Whichever you choose, the point is to know exactly what you're testing. See Which Does Best Once your email has sent, you'll see relatively quickly which outperformed the other. Use the Email A/B Subject Line Testing template we included in this post to track performance over time: Here are some specific things to monitor: Winning and Losing Subject Lines: Which options perform best? Do certain types appear to fail more frequently than others? Open Rates: How many people opened each email? CTR (Click-Through Rate): How many people click through on each subject line? You'll need to set up and measure A/B tests in your email marketing platform provider. Here's how, using several popular email marketing tools: MailChimp Campaign Monitor HubSpot Pardot Constant Contact Emma Measure Your Results Use the analytics tools built into your email platform to monitor open rates. Use the template included in this post, or create your own following the graphic below. Use it to  track your winner and loser from the test, the difference in the results, and scrutinize the reason why your winner performed the best. This may require some subjective judgment. When  assessing the reason one subject line outperformed the other, keep the following in mind: If you set up clear variables in your A/B test, the reason subject lines succeed or fail should be obvious. For example, if one option includes a statistic, while the other does not, then that's a good indicator that stats resonate with your audience. Look for  patterns. The more you test, the more consistent patterns should  emerge. The days and times you send email can impact results as well. Remember that the actual content of your email may influence open rates (and in turn, your email conversion rates, too. If people aren't interested in the topic of your email, then simply following best practices might not be enough to drive opens and clicks. Great content will get attention. Following proper mechanics and technique merely maximizes great content's ability to make an impact. When it comes to email marketing, your own data beats best practices. The recipients on your email list are  different from anyone else's. What works for another business, might not work for yours. This is why it's better to know how to gather your own data than to simply follow someone else's. Don't use other's data as your guide. Use it to inspire you to get your own data.Now, Go Write Better Subject Lines! It's easy to overlook subject lines when we're writing marketing emails. They're short, so they should be easy, right? Not exactly. It's often tougher to write short, punchy messages than long, rambling pieces. When you only have about 50 characters to work with, every word counts. We can't tell you exactly what messaging will work best in your email.  However, you're now equipped with the knowledge you need to start experimenting with your own subject lines. By following the tips and best practices in this post, you'll be able to dramatically increase your odds of success. Try different things. See what works. Ditch what doesn't. Repeat for success.

Thursday, November 21, 2019

Critically analyse the approach to Knowledge Management at Tata Steel Essay

Critically analyse the approach to Knowledge Management at Tata Steel - Essay Example Knowledge management was defined by Davenport (1994) as a process of procuring, sharing and using the knowledge in an effective manner. King (2009) on the other hand made his approach in an organizational perspective. He defined knowledge management as planning, organizing and motivating the human resources in order to control the systems and processes in an organization to make sure that all its knowledge associated assets are efficiently employed to achieve organizational goals. Davenport (2005) explained that knowledge management has become very crucial for an organization to gain competitive advantage over its rivals. Knowledge is being considered as a commodity which is used by a firm in order to improve its product, services and operations process. Thus knowledge being an intellectual asset is increasingly appreciated by the organizations in order to ensure future growth and sustainability. Tata Steel first initiated the Knowledge Management process in the year 1999, with an aim to exploit the unused knowledge base in the organization. The company realized that the implementation of the knowledge management will bring about a holistic change in the entire organizational culture. The company established an archive, where all the employees shared their experiences, knowledge and individual process via the intranet. As a result it created a knowledge repository which allowed all the employees to have access to each other’s knowledge and experience. The repositories of individual department were connected to the parent archive, so that any employee irrespective of his department could have access to the huge database of organizational data. After a year of establishing the knowledge repository, the company decided to introduce knowledge communities. It acted as a public forum for likeminded employees where they could share individual experiences and participate in b rain

Tuesday, November 19, 2019

Updates and Revisions to previous project on Multigenerational Assignment - 1

Updates and Revisions to previous project on Multigenerational Leadership - Assignment Example Effective multi-generational team leadership is required across the spectrum of industries. This paper analyzes several characteristics of effective multi-generational team leadership and offers recommendations for management. Emphasis is on how effectively managing multi-generational work teams can lead to increased organizational success. While organizational success is the common goal of business leaders, many businesses have failed to achieve the expected level of success due to ineffective leadership. Leadership styles and methods vary, but many common practices exist. In the 21st century workplace, several generations of employees work together. Their varying beliefs and values add a uniquely important expectation of management. According to Martin and Tulgan (2003), multi-generational teams find it hard to embrace innovation, productivity, collective learning, and responsibilities. This challenges a leader’s leadership strategy. This paper considers this leadership challenge, and seeks to deepen understanding of the complexities of multi-generational work teams. The paper also seek to answer the question: What are best practices to effectively lead multi-generational work teams? The outcome of the study will be to advise business management on how effectively they can lead and inspire multi-generational work teams to create a business advantage. Leading multi-generational work teams presents unique challenges for management, because different generations of employees possess widely varying beliefs, values, and expectations. Fully understanding the unique characteristics of multi-generational work teams, and employing strategies for managing them, is a challenge for business leaders that must be met. Additionally, the leadership team itself is now comprised of individuals from multiple generations, adding even more complexity to this critical

Sunday, November 17, 2019

Network Diagram Essay Example for Free

Network Diagram Essay 2. A medium-sized engineering firm has three separate engineering offices. In each office, a local LAN supports all the engineers in that office. Due to the requirement for collaboration among the offices, all the computers should be able to view and update the data from any of the three offices. In other words, the data storage server within each LAN should be accessible to all computers, no matter where they are located. Draw a network diagram that will support this configuration. 3. A small start-up company has a Web-based customer sales system that is written by using PHP and JavaScript. The company is deciding whether to host the system on its own servers, contract with a hosting company for a virtual server, or go to amazon’s cloud. Volumes are expected to be low at the beginning, and it is hard to predict the growth patterns, although there is a potential for rapid growth. Decide which alternative the company should choose. Defend your decision by giving advantages and disadvantages of each solution based on the characteristics of the start-up company. I would recommend them to get a contract from a hosting company that can suffice all their needs. There are lots of web hosts that support companies for sales system; they even give additional functionalities for a reasonable price. Online threats are emerging nowadays, it is not safe to host a system yourself especially if you’re company is still new and needs more experience. Most hosting companies are almost invulnerable to threats and that should be your priority for your company. 4. Find four separate hosting providers and compare their offerings, including prices. Put your answer in a table showing the results of your research. Add additional row for the sources/references. HostPapa http://www.hostpapa.com/ Price Value At HostPapa, you truly feel like youre getting the family discount, what with so much being offered for less than $4 a month. Enjoy unlimited storage and bandwidth for unlimited sites, all Softaculous-enabled and equipped with HostPapa Website Builder. Beyond that, youll also receive online stats and  reporting tools, full email versatility, developers tools and extensive third party web design and multimedia software support. Dont forget, HostPapa web hosting gives you free domain registration for the first year, and free setup. Reliability HostPapa web hosting guarantees youll get maximum uptime (99.9% uptime guarantee and 99.9% network uptime guarantee) and promises to provide around the clock/around the calendar server monitoring. They regularly perform secure and reliable backups of all your data to protect against unforeseen emergencies. Control Panel Joy of joys, all HostPapa customers get the full benefits of the industrys most popular and user-acclaimed control panel: cPanel. Large, intuitively organized icon-based buttons empower you to perform any number of administrative tasks. The main menu includes a real-time display of every stat and figure relevant to your web hosting account and your websites activity and performance. Customer Support At HostPapa, youll get all the one-on-one help setting up and getting started that you need as well as dedicated customer service any time you need it. Choose from phone, live chat, and email support, or do-it-yourself with the HostPapa library of helpful and easy to follow video tutorials and online help docs. iPage http://www.ipage.com/ Price Value The web experts at iPage.com have managed to compile an eye-popping list of services and value-added extras and package them neatly into a all-encompassing web hosting package. Currently on promotion for just $1.99 a month, iPage.com is proving that sometimes you actually get more than you pay for. Reliability iPage.com uses a system of pooled servers so there is always server space available to you. The first and fastest machine available will serve your website. A pool of servers provides redundancy, streamlined service, and maximum uptime. Control Panel The iPage control panel offers users tools to create, enhance and manage their websites simple and effectively. iPage.com has also worked closely with Google to integrate the industry-leading Google Tools for Websites right into your control panel. Customer Support iPage.com makes a remarkable promise: when you contact their customer service department, theyll put you in touch with an agent within two minutes. iPage offers around the clock support via live chat, phone and e-mail. HostGator http://www.hostgator.com/ Price Value Host Gators shared web hosting plans start at $3.96 a month (the recently upgraded Hatchling plan) and include unlimited disk space and bandwidth. Their reseller plans are offered for prices ranging from $24.95 to $99.95 per month, and their dedicated server plans range from $174.00 to $374.00 per month. Put it all together and you have one company that wants to remain competitive in the web-hosting market. Reliability HostGator has chosen The Planet, located in Dallas, Texas, to house their data center. The Planet boasts over 35,000 square feet of raised floor space, and features state-of-the-art security, safety, and cooling systems. This facility is accompanied with Multiple TXU electrical grids, 4800 volts of input power, DataTrax monitoring software for the whole data center infrastructure, and a fully meshed and redundant Certified Cisco Network  featuring 10 backbone providers. Control Panel Host Gator employs the industry standard control panel, cPanel. This control panel is one of the best in the industry, and has over 39 scripts that can be installed. It is easy to learn and use, as it provides more than one million end users the ability to install dozens of leading open source programs, accompanied with flash movies for instant tutorials. Customer Support Host Gator is becoming one of the leading companies offering quick responses and a personal touch to their support system. They present 24/7/365 phone support, online chat, fax, peer support forums, and a wide variety of cPanel flash video tutorials. Their knowledgebase is also quite extensive and useful. JustHost http://www.justhost.com/ Price Value Unlimited disk space, unlimited bandwidth, unlimited domain hosting, unlimited email accounts, unlimited MySQL databases, has it priced at just $2.25 per month. And that fee includes a free domain for life, a free point-and-click SiteBuilder with templates, a free e-Commerce shopping cart, and a free Spam Assassin for your email. Reliability At JustHost you get a 99.9% uptime guarantee on service. Just Host s reliability is guaranteed, in part, thanks to their unique load balancing technology and super fast backbone connections. With load balancing, your site is available from multiple servers, so if one server becomes unavailable, your site will still be live on the other server, virtually eliminating site downtime. Control Panel If we had to pick just one web hosting control panel to use and forgo all  others, it would be the very same control panel that just so happens to come with Just Host web hosting plan. Its cPanel, of course, the industry leader for mastering user-friendliness and ease-of use. All the resources, tools, and even web statistics are right there in one place, at your disposal. Plus you can personalize and customize your cPanel for an even easier webmastering experience. Customer Support The JustHost support center offers a full range of help features, from assisted support 24/7 via live web chat, 1-888 toll-free telephone, and email support ticket system to self-guided help via searchable and categorized online FAQ and articles, web tutorials, and an active user community. Source: http://www.hosting-review.com/web-hosting.php?aff_sub=H-R-Revised-Legacy-Hosting-International ENaff_sub2=web%20hosting%20reviewsaff_sub3=bgclid={gclid}gclid=COqOnOXH-sACFYeSvQodIHsAHg

Thursday, November 14, 2019

TRANSITIONS: FROM EUPHORIA TO REALITY :: Essays Papers

TRANSITIONS: FROM EUPHORIA TO REALITY The Second Industrial Revolution had many facets which keyed a major transition from the old way of life based on nature and reason to a new way reliant upon new products and inventions. The Revolution changed people's beliefs. Previously, they had a great propensity to believe in reason to solve their problems whereas now machines and inventions were changing their daily lives. In the First Industrial Revolution emphasis was placed on research and development while in this time frame new items like electricity and steel were the norm. In this report, I'll write about three segments of the Second Industrial Revolution including technological advances, economic struggles and social classes. Henry Bessemer was a key player during this epoch with his process (pictured above) for manufacturing steel in a efficient and economic manner. The Englishman was so successful that steel production rose from thousands of tons to millions of tons over a fifty year period ranging from the mid 1800's to the early 1900's. Bessemer was used by Napoleon III to build a stronger and better cannon for the French army. (Life, p62) A major transformation took place with the invention of electricity. Electricity became the main source of power. People became dependent on it in almost all aspects of their daily lives. Electricity enabled factories and other buildings to be erected therefore creating more jobs and better standard of living. The chemical industry played a role in the Second Industrial Revolution. Germany was the leader in scientific research in this area. Among the chemical inventions were novocain, (we all know what that is ) blacktop surface and many new plastics. Laundry soap would also contribute to modernizing living. The internal combustion engine was invented in 1886. This led to the development of the automobile by German Gottlieb Daimler. In the early years of the auto, the referred car was the Benz (forerunner of today Mercedes–Benz) but only the elite could afford it. auto production boomed in Britain, Germany and France until Henry Ford came up with the affordable Model–T which tripled the production and sales of its European counterpart. The automobile lessened man's reliance on nature by providing an alternative mode of transportation. The latter part of the 19th century showed a decline in economic prosperity. Less industrialized countries were losing people due to agricultur e problems resulting from bad weather. Migrations to countries such as the United States and Canada numbered over 50 million people over 75 year span.

Tuesday, November 12, 2019

Cellular Manufacturing System

What is Lean? Running an operation lean means: Removal of waste of all kinds (e. g. time, motion, inventory, poor cost of quality, etc. ) An organization that stimulates productivity and quality An organization using value-added processes Low Quality = High Waste High Quality = Low Waste and Higher Value There are several ways to be Lean— TQM Six Sigma SMED (Single Minute Exchange of Die) PM/TPM (Preventive Maintenance/Total Preventive Maintenance) JIT (Just In Time) Continuous Improvement/Kaizen And Many More†¦CELLULAR MANUFACTURING: MANUFACTURING A Lean Manufacturing Concept Cellular Manufacturing One of these lean practices, cellular manufacturing, is based on a group of different processes located in close proximity to manufacture a group of similar products. The primary purpose of cellular manufacturing is to reduce cycle time and inventories to meet market response times. Some of the other benefits include: Space Reduction Quality Improvement Labor Cost Reduction Im proved Machine Utilization Where would you begin? First, you would define the cell you plan to create.Criteria required for defining the cell would be based on: Processes Required Part Numbers & Attributes (size, shape, raw materials required) Market segments/customers Degree of Automation By Jay P. Patel, Principle Consultant, Quality & Productivity Solutions, Inc. Copyright ©2000 by Jay Patel Cellular manufacturing is an application of the group technology concepts for factory reconfiguration and shop floor layout design. A part family can be parts similar in size or parts created using similar manufacturing steps.Typically, a cell is dedicated to a single part family. Cellular manufacturing does have some important human resource issues to consider: Operators must be trained properly to perform tasks including inspection and simple maintenance Cross functional training is critical since operators perform a variety of tasks and move between workstations and cells as the need ari ses Operators should be trained on Team Building Supervisors become Coaches. Cell teams require only guidance. Supervisors facilitate, assist nd guide the overall effort. Compensation issues: Cell employees usually receive the higher pay because they are better qualified to do multiple tasks. We recommend implementation of an incentive program that provides incentives on the basis of results and incremental improvements. Management may be concerned that there will be resistance from employees when the result is actually opposite. Typically, any initial resistance disappears once employees understand the win-win situation at hand.Cells need support from several functions including product engineering, material management, manufacturing engineering, QC/QA, maintenance and management. It is vital to implementation success that this support is committed, visible and consistent. Team Selection Most crucial to the implementation of cellular manufacturing is team selection. To help determi ne who is best to include in your team, identify the skills required for each step by creating a Process Map. Clarify the roles and responsibilities of the roles you need filled.Once the skills are identified, determine the potential team members. Explain to potential members what the nature of the task is and get a feel for their interest. What will you look for in your team members? Understanding the importance of selecting the right team cannot be overemphasized. Both objective and technical criteria should be established, including skills in: teamwork interpersonal skills leadership skills change adaptation positive thinking Develop a checklist for selecting these members based on the needs of the cell.This can also be used in setting goals for those who wish to grow in their own skill sets. 2 From here you will need to do some negotiating. You will need to meet with affected Supervisors to discuss: Overall priority Current structure and plans Current authorities and relative po wer of team leaders Potential team members and the support they will need Negotiate to acquire members best suited for the team. Renegotiate as necessary with the help of management and a detailed implementation plan. Skill Matrices Match skills to tasks.Create a matrix to define who is best qualified to perform specific tasks. This will be the document used for contracting your team to the project: aiding in obtaining commitment as well as communicating responsibilities and expectations. Determine what training is needed and implement a training plan. Make sure communication lines are established, open and well used. The success of the program is contingent on the team dynamic and the goals set. Communication is key—learn to listen and help others to do the same. What are the communication channels and links? Who provides and who expects what?Can the team members accomplish the tasks assigned? Team Management Develop trust and provide the team a reason to be motivated. Learn to manage team morale and create a system to encourage teamwork. Make your team an example of how successful teams cause great things to happen. Start with a pilot cell—be sure the product family chosen has the most potential for success. Stockpile if possible to provide an alternate source during implementation. When changes are necessary, communicate the reason for these changes in order to gain acceptance and understanding from your team.Be confident in implementation. Designing the Cell Cell design should be based on your project needs. Keep in mind the following when designing the cell: product life cycle continuous, flowing work through the cell proper allocation of resources for gauging and tooling aggressive update of equipment and processes cell development is evolutionary and always in a state of flux challenges in facility changes due to structure and age Involve your team and their knowledge in the construction of the cell.Understanding throughput is essential to cell development—do not underestimate the contribution and acceptance of the team once the concept is understood. Ultimately, the logistics and cell construction is only a small part of the battle. Creating a culture where a team can flourish is the hard part. This task requires a true leader. Can you meet the challenge? -JPP 3

Sunday, November 10, 2019

1. Discuss Four Building Blocks for Achieving Competitive Advantage in an Organization.

PRINCIPLES OF MICROECONOMICS No: 12 PED 1113 1. | Name of Subject | PRINCIPLES OF MICROECONOMICS| 2. | Code of Subject| PED1113| 3. | Synopsis| This course will give students good exposure to basic economic concepts. They need to be able to understand, analyse and implement the theoretical conceptual into the existing economic situation. | 4. | Name of Teaching Staff | Rezal [email  protected] com| 5. | Semester and Year Offered| Year 1, Sem 1 | 6. | Credit Value | 3 credits (2 hours lecture and 1. 5 tutorial) | 7. | Prerequisite (if any) | Nil| 8. Rationale for the inclusion of the subject in the program | The need for economics knowledge in all fields of studies. | 9. | Mode of Delivery| Lecture and Tutorial| 10. | Subject Objectives| To equip students with basic economics knowledge so as to be able to apply in day to day tasks. Able to understand and analyse economics theories and conceptual. | 11. | Learning Outcomes| Upon completing this course, students will be able to: 1. Un derstand the basic concept of economics. 2. Apply the concepts demand and supply to identify how market reached its equilibrium position. 3.Identify various coefficients in elasticity and understand how rational consumers behave. 4. Identify the production process and how cost is determined. 5. Understand various market structures and its profit position both in the short and long run. | 12. | Transferable Skills| From this course, students will acquire additional transferable skills namely: * Analytical Skill – students were given questions and analyse the outcome that arises due to the situation given. * Research skills – Students are required to conduct assignment on selected topics either individually or in groups. Social skills – Students will develop basic social skills through class discussions and group assignments. * Time-management skills– Students will learn to practice and manage their time to balance between their academic and social responsi bilities. * Critical thinking skills– Students will develop critical thinking ability through coursework completion, problem solving exercises and class discussions. | 13. | Teaching Learning and Assessment Strategy | | Teaching & Learning Methods| Assessment Strategy | | Discussion| /| 1. Peer evaluation 2.Student assessment feedback| | Problem solving| | 3. | | Case study | /| | | Project | /| | | Lecture| /| | | Tutorial | | | 14. | Assessment Method and Types | Final Examination : 40%Course Work : 60%Course work comprises of the following items : – 2 Test : 30% – 4 Quizzes : 20% – Group Assignment : 10%| Content outline of the course/module and the SLT per topic| | TOPIC (S)| Lecture| Tutorial| Lab/ Practical| Independent Study| Student Learning Time (SLT)| | 1. 0 INTRODUCTION TO ECONOMICS 1. 1 Basic economic concepts: scarcity, choices and opportunity cost. 1. 2 Basic economic problems 1. 3 Economics system comprises free market, planned economy an d Mixed economy. | 2| 1. 5| | 5| 18| | 1. 0 Demand, Supply and Market Equilibrium. 1. 1 Demand 1. 2. 1 Definition of demand 1. 2. 2 Law of demand 1. . 3 Market demand curve 1. 2. 4 Determinants of demand 1. 2 Supply 1. 3. 5 Definition of supply 1. 3. 6 Law of supply 1. 3. 7 Market supply curve 1. 3. 8 Determinants of supply 1. 3 Market Equilibrium 1. 4. 9 Definition of equilibrium 1. 4. 10 Condition of equilibrium 1. 4. 11 Changes in demand and supply| 8| 6| | 20| 28| | 1. 0 Elasticity and Consumer Behavior 1. 1 Elasticity 1. 2. 1 Price elasticity of demand 1. 2. 2 Cross lasticity of demand 1. 2. 3 Income elasticity of demand 1. 2. 4 Elasticity of supply 1. 2 Consumer Behaviour 1. 3. 5 Ordinal Approach 1. 3. 6 Cardinal Approach| 6| 4. 5| | 16| 26| | 1. 0 Theory of Production and Costs of Production 1. 1 Theory of production 1. 2. 1 Definition of production 1. 2. 2 Variable input and fixed input 1. 2. 3 Short-run and long-run period 1. 2. 4 Total product, average product and marginal product 1. 2 Cost of production4. 2. Calculation of seven (7) types of cost of production the in the short-run period| 6| 4. 5| | 14| 24| | 6. 0 Market Structure 5. 1 Perfect competition5. 1. 1 Characteristics5. 1. 2 Profit maximization in the short-run5. 1. 3 Profit maximization in the long-run 5. 2 Monopolistic Competition5. 2. 1 Characteristics5. 2. 2 Profit maximization in the short-run5. 2. 3 Profit maximization in the long-run 5. 3 Monopoly5. 3. 1 Characteristics5. 3. 2 Profit maximization in the short-run5. 3. 3 Profit maximization in the long-run| 6| 4. | | 16| 24| | Total of Student Learning Time (SLT)| 28| 21| | 71| 120| | Main Reference supporting the course 1) Deviga, V and Karunagaran, M. (2007) Principles of Economics, 1st edition, Shah Alam: Oxford Fajar Sdn. Bhd. | 20. | Additional References: 1) David Begg, Stanley Fischer and Rudiger Dornbusch, 2003, Economics, 7th ed. , McGraw-Hill. 2) Baumol W. J and Blinder, 1998, A. S. Economics: Principles and Policy, Harcour t. 3) Sadono Sukirno, 1998, Mikroekonomi, Edisi ke-3. 4) Colanderm D. C. , 1995, Economics, Irwin. 5) Campbell R. Mc Connel & Stanley L.Brue, 1993, Economics, McGraw-Hill. 6) Lipsey, R. G. , 1992, The Fundamentals to Positive Economics, Harper and Row. 7) Hashim Ali (2003) Comprehensive Economics Guide, 2nd edition, Singapore: Oxford University Press. | Assignment topic. Choose one topic from the list below and form a group in which consists of minimum 4 students and maximum 6 students. Submission of assignment; first week after term break. 1. Economic system in the world 2. Government’s roles in the market 3. Demand and supply 4. Consumer behaviour 5. Production process and costs involve. . New product in the market. Introduction to economics -the word economy comes from the Greek word oikonomos, which means â€Å"one who manages a household -economics is the study of how society manages its scarce resources. -the management of society’s resources is important becaus e resources are scarce. -scarcity means that society has limited resources and therefore cannot produce all the goods and services people wish to have. -opportunity cost of an item is what you give up in order to get another item. Ten principles of economics 1. People face trade-off to get one thing that we like, we usually have to give up another thing that we like. -for example parents deciding how to spend their family income. They can buy food, clothing, or a family vacation. -efficiency means that society is getting the maximum benefits from its scarce resources. -equality means that those benefits are distributed uniformly among society’s members. 2. The cost of something is what you give up to get it -making decisions require comparing the costs and benefits of alternative courses of a action 3. Rational people think at the margin. rational people are the people who systematically do the best they can to achieve their objectives, given the available opportunities. -mar ginal changes mean small incremental adjustments to an existing plan of action. 4. People respond to incentives -incentives is something that induces a person to act, such as the prospect of a punishment or a reward. -example, a higher price in a market provides an incentive for buyers to consume less and an incentive for sellers to produce more. 5. Trade can make everyone better off trade allows each person to specialize in the activities he or she does best -by trading with other, people can buy a greater variety of goods and services at lower lower cost. 6. Markets are usually a good way to organize economic activity -market economy is an economy that allocates resources through the decentralized decisions of many firms and household as they interact in markets for goods and services. 7. Government can sometimes improve market outcomes -market economies needs institution to enforce property rights so individuals can own and control scarce resources. market failure refers to a sit uation in which market on its own fails to produce an efficient allocation of resources. -market power refers to the ability of a single person or small group to have a substantial influence on a market prices. 8. A country’s standard of living depends on its ability to produce goods and services -productivity means the quantity of goods and services produced from each of labor input. 9. Prices rise when the government prints too much money -inflation refers to an increase in the overall level of prices in the economy. 0. Society faces a short-run trade-off between inflation and unemployment -short run effects of monetary injections are; increasing the amount of money in the economy stimulates the overall level of spending, firms to raise their prices hiring more workers, produce larger quantity of product and services and lower employment. Economic system comprises: 1. Free market economy: allocation for resources is determined only by their supply and demand for them with a little or no government control.It is also called as capitalist. Advantages; quick respond to the people’s wants, wide variety of goods and services and efficient use of resources encouraged. Disadvantages; unemployment, certain goods and services may not be provided, consumption of harmful goods and services may be encouraged, and ignorance of social cost.Examples, United State, Canada, United Kingdom, South Africa, Mexico Germany. Lassez-Faire economics; one of the guiding principles of capitalism, this doctrine claims that economic system should be free from government intervention or moderation and be driven only by the market forces. French word means allow to pass or let go.Invisible hand: a term coined by economist Adam Smith in his 1776 book â€Å"An Inquiry into the Nature and Causes of the Wealth of Nations†. Smith assumed that individuals try to maximize their own good (and become wealthier), and by doing so, through trade and entrepreneurship. Furthermore , any government intervention in the economy isn’t needed because the invisible hand is the best guide for the economy.Thus, the invisible hand is essentially a natural phenomenon that guides free markets capitalism through competition for scarce resources. 2. Planned economy: market is controlled and determined by government. Give the government dictatorship type control over the resources of the country. It is also called as socialist.Advantages; the welfare of the citizen is the primary goal of the economic system, wasteful competition is avoided, wages are controlled by state and there is no industrial unrest, there is a greater emphasis on the quantity of life (health, education, elimination of poverty, moral direction) than on the quantity of production (output) in the country and can rovide stability. Disadvantages; can limit the growth and advancement of the country if the government does not allocate resources to the innovative enterprises, no freedom of choices for producers and or consumers and lack of incentives for workers results in low morale efficiency. Examples Cuba, Venezuela, China and Vietnam. 3.Mixed economy: includes a mixture of capitalism and socialism. The combination of private economic freedom and centralized economic planning and government regulation. Advantages; benefit from capitalist and socialist, still emphasis on welfare of society, less income inequality and monopolies exist but under close supervision of the government.Disadvantages; lower the optimum use of resources and enterprises face difficulties due to government favouritism and bureaucratic nature. Examples France, Spain Italy, South Korea and Brazil. Circular-flow diagram: a visual model of the economy that shows how dollars flows through markets among households and firms. MARKETS FOR GOODS AND SERVICES * Firms sell * Household buy FIRMS * Produce and sell goods and services * Hire and use factors of productionsMARKETS FOR FACTORS OF PRODUCTION * Hou seholds sell * Firms buy Revenue Spending HOUSEHOLDS * buy and consume goods and services * own and sell factors of production Goods and services sold Goods and services bought Factors of production Labor, land and capital Wages, rent and profit Income This diagram is a schematic representation of the organization of the economy.Decisions are made by households and firms. Household and firms interact in the markets for goods and services (where households are buyers and firms are sellers) and in the market for the factors of production (where firms are buyers and households are sellers). The outer set of arrows show the flow of dollars and the inner set of arrows show the corresponding flow of inputs and output. The Production Possibilities Frontier: shows the combination of output, in this case cars and computers that economy can possibly can produce.The economy can produce any combination on or inside the frontier . Points outside the frontier are not feasible given the economy ’s resources. A shift in the production Possibilities Frontier -a technological advance in the computer industry enables the economy to produces more computer for any given number of cars. As a result, the production possibilities frontier shifts outwards.Market Market: a group of buyer and sellers of a particular goods and services Competitive market: a market in which there are many buyers and sellers so that each has negligible impact on the market price. Perfectly competetive: must have 2 characteristics 1) the goods offered for sale are exactly the same 2) the buyers and sellers are so numerous that no single buyer or seller has any influence over the market price.Monopoly: only one seller offer for the specific goods and services and this seller sets the price. Demand Demand: goods and services that buyers are willing and able to purchase. Quantity demanded: the amount of goods that buyers are willing and able to purchase. The demand curve: The relationship between pric e and quantity demanded Law of demand: the claims that, other thing equal, the quantity demanded of a goods falls when the price of the goods rises. Demand schedule: a table shows the relationship between the price of good and the quantity demanded.Individual demand: the demands of one person for the particular goods and services Market demand: the sum of all the individual demands for the particular goods and services Price of ice-cream| Quantity of ice-cream demanded| | Nick| Mary| Market| $0. 00| 7| 5| 12| $0. 50| 6| 4| 10| $1. 00| 5| 3| 8| $1. 50| 4| 2| 6| $2. 00| 3| 1| 4| $2. 50| 1| 1| 2| $3. 00| 0| 0| 0| Variables/Determinants that shift the demand curve 1. Income 2. Price of related goods 3. Tastes 4. Expectation 5. Number of buyer Types of goods 1. Public goods: non rivalry and non excludability. National defence a. Free goods: goods with no opportunity cost.Air, sea b. Merit goods: people underestimate benefit. Education 2. Private goods: have rivalry and excludability a. D emerit goods: underestimate cost of consuming it. Drugs, cigarettes etc b. Normal goods: always use in a daily life. Income increases/demand increases. Clothes, shoes etc. c. Inferior goods: lower quality. Income increases/demand decreases. Bread, rice, bus service etc. d. Substitutes goods: have same functions. Price increases/demand for another brand increases. colgate, darlie, sensodyne etc. e. Complement goods: needs each other in using it. Price increases/demand for the other decreases. ar and gasoline. f. Luxury goods: very expensive goods. Price increases/demand increases. Supply Supply: goods and services that producers are willing and able to sell. Quantity supplied: the amount of a goods that sellers are willing and able to sell Law of supply: the claim that, other thing equal, the quantity supplied of a good rises when the price of a good rises. Supply schedule: a table that shows the relationship between the price of a good and the quantity supplied. Supply curve: a grap h of the relationship between the price of good and the quantity supplied.Market supply: the sum of all the individual supplies for the particular goods and services Price of ice-cream| Quantity of ice-cream supplied| | Mike| John| Market| $0. 00| 0| 0| 0| $0. 50| 1| 1| 2| $1. 00| 3| 1| 4| $1. 50| 4| 2| 6| $2. 00| 5| 3| 8| $2. 50| 6| 4| 10| $3. 00| 7| 5| 12| Variables/Determinants that shift the supply curve. 1. Input prices 2. Technology 3. Expectations 4. Number of sellers Equilibrium Equilibrium: a situation in which the market price has reached the level at which quantity supplied equals to quantity demanded.Equilibrium price: the price that balances quantity supplied and quantity demanded Equilibrium quantity: the quantity supplied and the quantity demanded at the equilibrium price. Surplus: a situation in which quantity supplied is greater than quantity demanded. Shortage: a situation in which quantity demanded is greater than quantity supplied Law of supply and demand: the cl aim that the price of any good adjusts to bring the quantity supplied and the quantity demanded for that good into balance.A Change in Market Equilibrium Due to a shift in Demand -A hot weather makes peoples want to eat more ice cream, the demand curve shifts to the right. A Change in Market Equilibrium Due to a shift in Supply -Increase in price of sugar will increase the cost of production, the supply curve shifts to the left. Shifts in both Supply and demand -A hot weather will increases the demand of ice cream and the hurricane will decreases the supply of ice cream 1. Discuss Four Building Blocks for Achieving Competitive Advantage in an Organization. PRINCIPLES OF MICROECONOMICS No: 12 PED 1113 1. | Name of Subject | PRINCIPLES OF MICROECONOMICS| 2. | Code of Subject| PED1113| 3. | Synopsis| This course will give students good exposure to basic economic concepts. They need to be able to understand, analyse and implement the theoretical conceptual into the existing economic situation. | 4. | Name of Teaching Staff | Rezal [email  protected] com| 5. | Semester and Year Offered| Year 1, Sem 1 | 6. | Credit Value | 3 credits (2 hours lecture and 1. 5 tutorial) | 7. | Prerequisite (if any) | Nil| 8. Rationale for the inclusion of the subject in the program | The need for economics knowledge in all fields of studies. | 9. | Mode of Delivery| Lecture and Tutorial| 10. | Subject Objectives| To equip students with basic economics knowledge so as to be able to apply in day to day tasks. Able to understand and analyse economics theories and conceptual. | 11. | Learning Outcomes| Upon completing this course, students will be able to: 1. Un derstand the basic concept of economics. 2. Apply the concepts demand and supply to identify how market reached its equilibrium position. 3.Identify various coefficients in elasticity and understand how rational consumers behave. 4. Identify the production process and how cost is determined. 5. Understand various market structures and its profit position both in the short and long run. | 12. | Transferable Skills| From this course, students will acquire additional transferable skills namely: * Analytical Skill – students were given questions and analyse the outcome that arises due to the situation given. * Research skills – Students are required to conduct assignment on selected topics either individually or in groups. Social skills – Students will develop basic social skills through class discussions and group assignments. * Time-management skills– Students will learn to practice and manage their time to balance between their academic and social responsi bilities. * Critical thinking skills– Students will develop critical thinking ability through coursework completion, problem solving exercises and class discussions. | 13. | Teaching Learning and Assessment Strategy | | Teaching & Learning Methods| Assessment Strategy | | Discussion| /| 1. Peer evaluation 2.Student assessment feedback| | Problem solving| | 3. | | Case study | /| | | Project | /| | | Lecture| /| | | Tutorial | | | 14. | Assessment Method and Types | Final Examination : 40%Course Work : 60%Course work comprises of the following items : – 2 Test : 30% – 4 Quizzes : 20% – Group Assignment : 10%| Content outline of the course/module and the SLT per topic| | TOPIC (S)| Lecture| Tutorial| Lab/ Practical| Independent Study| Student Learning Time (SLT)| | 1. 0 INTRODUCTION TO ECONOMICS 1. 1 Basic economic concepts: scarcity, choices and opportunity cost. 1. 2 Basic economic problems 1. 3 Economics system comprises free market, planned economy an d Mixed economy. | 2| 1. 5| | 5| 18| | 1. 0 Demand, Supply and Market Equilibrium. 1. 1 Demand 1. 2. 1 Definition of demand 1. 2. 2 Law of demand 1. . 3 Market demand curve 1. 2. 4 Determinants of demand 1. 2 Supply 1. 3. 5 Definition of supply 1. 3. 6 Law of supply 1. 3. 7 Market supply curve 1. 3. 8 Determinants of supply 1. 3 Market Equilibrium 1. 4. 9 Definition of equilibrium 1. 4. 10 Condition of equilibrium 1. 4. 11 Changes in demand and supply| 8| 6| | 20| 28| | 1. 0 Elasticity and Consumer Behavior 1. 1 Elasticity 1. 2. 1 Price elasticity of demand 1. 2. 2 Cross lasticity of demand 1. 2. 3 Income elasticity of demand 1. 2. 4 Elasticity of supply 1. 2 Consumer Behaviour 1. 3. 5 Ordinal Approach 1. 3. 6 Cardinal Approach| 6| 4. 5| | 16| 26| | 1. 0 Theory of Production and Costs of Production 1. 1 Theory of production 1. 2. 1 Definition of production 1. 2. 2 Variable input and fixed input 1. 2. 3 Short-run and long-run period 1. 2. 4 Total product, average product and marginal product 1. 2 Cost of production4. 2. Calculation of seven (7) types of cost of production the in the short-run period| 6| 4. 5| | 14| 24| | 6. 0 Market Structure 5. 1 Perfect competition5. 1. 1 Characteristics5. 1. 2 Profit maximization in the short-run5. 1. 3 Profit maximization in the long-run 5. 2 Monopolistic Competition5. 2. 1 Characteristics5. 2. 2 Profit maximization in the short-run5. 2. 3 Profit maximization in the long-run 5. 3 Monopoly5. 3. 1 Characteristics5. 3. 2 Profit maximization in the short-run5. 3. 3 Profit maximization in the long-run| 6| 4. | | 16| 24| | Total of Student Learning Time (SLT)| 28| 21| | 71| 120| | Main Reference supporting the course 1) Deviga, V and Karunagaran, M. (2007) Principles of Economics, 1st edition, Shah Alam: Oxford Fajar Sdn. Bhd. | 20. | Additional References: 1) David Begg, Stanley Fischer and Rudiger Dornbusch, 2003, Economics, 7th ed. , McGraw-Hill. 2) Baumol W. J and Blinder, 1998, A. S. Economics: Principles and Policy, Harcour t. 3) Sadono Sukirno, 1998, Mikroekonomi, Edisi ke-3. 4) Colanderm D. C. , 1995, Economics, Irwin. 5) Campbell R. Mc Connel & Stanley L.Brue, 1993, Economics, McGraw-Hill. 6) Lipsey, R. G. , 1992, The Fundamentals to Positive Economics, Harper and Row. 7) Hashim Ali (2003) Comprehensive Economics Guide, 2nd edition, Singapore: Oxford University Press. | Assignment topic. Choose one topic from the list below and form a group in which consists of minimum 4 students and maximum 6 students. Submission of assignment; first week after term break. 1. Economic system in the world 2. Government’s roles in the market 3. Demand and supply 4. Consumer behaviour 5. Production process and costs involve. . New product in the market. Introduction to economics -the word economy comes from the Greek word oikonomos, which means â€Å"one who manages a household -economics is the study of how society manages its scarce resources. -the management of society’s resources is important becaus e resources are scarce. -scarcity means that society has limited resources and therefore cannot produce all the goods and services people wish to have. -opportunity cost of an item is what you give up in order to get another item. Ten principles of economics 1. People face trade-off to get one thing that we like, we usually have to give up another thing that we like. -for example parents deciding how to spend their family income. They can buy food, clothing, or a family vacation. -efficiency means that society is getting the maximum benefits from its scarce resources. -equality means that those benefits are distributed uniformly among society’s members. 2. The cost of something is what you give up to get it -making decisions require comparing the costs and benefits of alternative courses of a action 3. Rational people think at the margin. rational people are the people who systematically do the best they can to achieve their objectives, given the available opportunities. -mar ginal changes mean small incremental adjustments to an existing plan of action. 4. People respond to incentives -incentives is something that induces a person to act, such as the prospect of a punishment or a reward. -example, a higher price in a market provides an incentive for buyers to consume less and an incentive for sellers to produce more. 5. Trade can make everyone better off trade allows each person to specialize in the activities he or she does best -by trading with other, people can buy a greater variety of goods and services at lower lower cost. 6. Markets are usually a good way to organize economic activity -market economy is an economy that allocates resources through the decentralized decisions of many firms and household as they interact in markets for goods and services. 7. Government can sometimes improve market outcomes -market economies needs institution to enforce property rights so individuals can own and control scarce resources. market failure refers to a sit uation in which market on its own fails to produce an efficient allocation of resources. -market power refers to the ability of a single person or small group to have a substantial influence on a market prices. 8. A country’s standard of living depends on its ability to produce goods and services -productivity means the quantity of goods and services produced from each of labor input. 9. Prices rise when the government prints too much money -inflation refers to an increase in the overall level of prices in the economy. 0. Society faces a short-run trade-off between inflation and unemployment -short run effects of monetary injections are; increasing the amount of money in the economy stimulates the overall level of spending, firms to raise their prices hiring more workers, produce larger quantity of product and services and lower employment. Economic system comprises: 1. Free market economy: allocation for resources is determined only by their supply and demand for them with a little or no government control.It is also called as capitalist. Advantages; quick respond to the people’s wants, wide variety of goods and services and efficient use of resources encouraged. Disadvantages; unemployment, certain goods and services may not be provided, consumption of harmful goods and services may be encouraged, and ignorance of social cost.Examples, United State, Canada, United Kingdom, South Africa, Mexico Germany. Lassez-Faire economics; one of the guiding principles of capitalism, this doctrine claims that economic system should be free from government intervention or moderation and be driven only by the market forces. French word means allow to pass or let go.Invisible hand: a term coined by economist Adam Smith in his 1776 book â€Å"An Inquiry into the Nature and Causes of the Wealth of Nations†. Smith assumed that individuals try to maximize their own good (and become wealthier), and by doing so, through trade and entrepreneurship. Furthermore , any government intervention in the economy isn’t needed because the invisible hand is the best guide for the economy.Thus, the invisible hand is essentially a natural phenomenon that guides free markets capitalism through competition for scarce resources. 2. Planned economy: market is controlled and determined by government. Give the government dictatorship type control over the resources of the country. It is also called as socialist.Advantages; the welfare of the citizen is the primary goal of the economic system, wasteful competition is avoided, wages are controlled by state and there is no industrial unrest, there is a greater emphasis on the quantity of life (health, education, elimination of poverty, moral direction) than on the quantity of production (output) in the country and can rovide stability. Disadvantages; can limit the growth and advancement of the country if the government does not allocate resources to the innovative enterprises, no freedom of choices for producers and or consumers and lack of incentives for workers results in low morale efficiency. Examples Cuba, Venezuela, China and Vietnam. 3.Mixed economy: includes a mixture of capitalism and socialism. The combination of private economic freedom and centralized economic planning and government regulation. Advantages; benefit from capitalist and socialist, still emphasis on welfare of society, less income inequality and monopolies exist but under close supervision of the government.Disadvantages; lower the optimum use of resources and enterprises face difficulties due to government favouritism and bureaucratic nature. Examples France, Spain Italy, South Korea and Brazil. Circular-flow diagram: a visual model of the economy that shows how dollars flows through markets among households and firms. MARKETS FOR GOODS AND SERVICES * Firms sell * Household buy FIRMS * Produce and sell goods and services * Hire and use factors of productionsMARKETS FOR FACTORS OF PRODUCTION * Hou seholds sell * Firms buy Revenue Spending HOUSEHOLDS * buy and consume goods and services * own and sell factors of production Goods and services sold Goods and services bought Factors of production Labor, land and capital Wages, rent and profit Income This diagram is a schematic representation of the organization of the economy.Decisions are made by households and firms. Household and firms interact in the markets for goods and services (where households are buyers and firms are sellers) and in the market for the factors of production (where firms are buyers and households are sellers). The outer set of arrows show the flow of dollars and the inner set of arrows show the corresponding flow of inputs and output. The Production Possibilities Frontier: shows the combination of output, in this case cars and computers that economy can possibly can produce.The economy can produce any combination on or inside the frontier . Points outside the frontier are not feasible given the economy ’s resources. A shift in the production Possibilities Frontier -a technological advance in the computer industry enables the economy to produces more computer for any given number of cars. As a result, the production possibilities frontier shifts outwards.Market Market: a group of buyer and sellers of a particular goods and services Competitive market: a market in which there are many buyers and sellers so that each has negligible impact on the market price. Perfectly competetive: must have 2 characteristics 1) the goods offered for sale are exactly the same 2) the buyers and sellers are so numerous that no single buyer or seller has any influence over the market price.Monopoly: only one seller offer for the specific goods and services and this seller sets the price. Demand Demand: goods and services that buyers are willing and able to purchase. Quantity demanded: the amount of goods that buyers are willing and able to purchase. The demand curve: The relationship between pric e and quantity demanded Law of demand: the claims that, other thing equal, the quantity demanded of a goods falls when the price of the goods rises. Demand schedule: a table shows the relationship between the price of good and the quantity demanded.Individual demand: the demands of one person for the particular goods and services Market demand: the sum of all the individual demands for the particular goods and services Price of ice-cream| Quantity of ice-cream demanded| | Nick| Mary| Market| $0. 00| 7| 5| 12| $0. 50| 6| 4| 10| $1. 00| 5| 3| 8| $1. 50| 4| 2| 6| $2. 00| 3| 1| 4| $2. 50| 1| 1| 2| $3. 00| 0| 0| 0| Variables/Determinants that shift the demand curve 1. Income 2. Price of related goods 3. Tastes 4. Expectation 5. Number of buyer Types of goods 1. Public goods: non rivalry and non excludability. National defence a. Free goods: goods with no opportunity cost.Air, sea b. Merit goods: people underestimate benefit. Education 2. Private goods: have rivalry and excludability a. D emerit goods: underestimate cost of consuming it. Drugs, cigarettes etc b. Normal goods: always use in a daily life. Income increases/demand increases. Clothes, shoes etc. c. Inferior goods: lower quality. Income increases/demand decreases. Bread, rice, bus service etc. d. Substitutes goods: have same functions. Price increases/demand for another brand increases. colgate, darlie, sensodyne etc. e. Complement goods: needs each other in using it. Price increases/demand for the other decreases. ar and gasoline. f. Luxury goods: very expensive goods. Price increases/demand increases. Supply Supply: goods and services that producers are willing and able to sell. Quantity supplied: the amount of a goods that sellers are willing and able to sell Law of supply: the claim that, other thing equal, the quantity supplied of a good rises when the price of a good rises. Supply schedule: a table that shows the relationship between the price of a good and the quantity supplied. Supply curve: a grap h of the relationship between the price of good and the quantity supplied.Market supply: the sum of all the individual supplies for the particular goods and services Price of ice-cream| Quantity of ice-cream supplied| | Mike| John| Market| $0. 00| 0| 0| 0| $0. 50| 1| 1| 2| $1. 00| 3| 1| 4| $1. 50| 4| 2| 6| $2. 00| 5| 3| 8| $2. 50| 6| 4| 10| $3. 00| 7| 5| 12| Variables/Determinants that shift the supply curve. 1. Input prices 2. Technology 3. Expectations 4. Number of sellers Equilibrium Equilibrium: a situation in which the market price has reached the level at which quantity supplied equals to quantity demanded.Equilibrium price: the price that balances quantity supplied and quantity demanded Equilibrium quantity: the quantity supplied and the quantity demanded at the equilibrium price. Surplus: a situation in which quantity supplied is greater than quantity demanded. Shortage: a situation in which quantity demanded is greater than quantity supplied Law of supply and demand: the cl aim that the price of any good adjusts to bring the quantity supplied and the quantity demanded for that good into balance.A Change in Market Equilibrium Due to a shift in Demand -A hot weather makes peoples want to eat more ice cream, the demand curve shifts to the right. A Change in Market Equilibrium Due to a shift in Supply -Increase in price of sugar will increase the cost of production, the supply curve shifts to the left. Shifts in both Supply and demand -A hot weather will increases the demand of ice cream and the hurricane will decreases the supply of ice cream

Thursday, November 7, 2019

Couple Interview Marital Challenges Essay Example

Couple Interview Marital Challenges Essay Example Couple Interview Marital Challenges Essay Couple Interview Marital Challenges Essay I interviewed John and Cindy about their marriage and the challenges they’ve faced together as a married couple. I am encouraged by their relationship and have decided to use their relationship as a model for my second interview. John and Cindy have been married for almost 5 years. In addition to this union, there is McKenna, Cindy’s son. They are a blended family, of course, and are part of the more modern structure of families in our society. When reflecting upon their ideas about marriage, prior to actually being married, I noticed that Cindy’s outlook was positive. She knew she would be married one day and looked forward to it. Even though she was in a long-term romantic relationship prior to meeting John, that relationship wasn’t what she considered a foundation for a good marriage. Her former boyfriend was good friends with the family and spent a great amount of time with them. Cindy also spent a great deal of time with his family as well. This allowed them to witness each other’s family of origin. However, the time that John spends with her family, she says, is different. It’s full of quality and genuine caring for her people. John also added that Cindy’s first meeting with his mother and sister exceeded his expectations. They took to her right away and have had a good relationship ever since. As a matter of fact, several of his family members have traveled from their home states to stay with them for weeks at a time. I decided to ask about the differences between men and women, and if either of them has heard of the book Men are from Mars, Women are from Venus by author John Gray, the feedback was instant. They both chimed in with the same answer. John has always believed that men will never understand what goes on in a woman’s mind. Cindy believes that men are a different species, and not necessarily human. They way men and women problem solve, in her opinion, are polar opposites. However, when she comes to John with a problem or a task she tries to remember that she asked him for help. He doesn’t need to have the solution dictated to him; she must trust him to help in his own way. She also believes that there is more than one way to solve a problem, and it doesn’t matter whose way is used, as long as the problem is solved. I take this piece of advice to heart, as I’ve been told that I am impatient and a bit of a control freak. John states that he tries his best to work out his own dilemmas because he knows that Cindy has a stressful full-time job, and she’s also a full-time mom to McKenna. Between her schedule and McKenna’s extra-curricular activities, John doesn’t like to add anything extra on her plate if he doesn’t need to. That, he says, is the reason he takes such a large role in McKenna’s activities. It brings a sense of peace to the home when he knows his wife and son’s needs are met. Our next subject was the topic of â€Å"deadly habits† that ruin a relationship. Another excellent example of their understanding is Cindy’s approach to getting help with household chores. Instead of nagging John to take out the garbage, which is initially what she used to do, she tried a different approach. Now she asks him once or twice, and if he doesn’t get to it, she kindly lets him know how uncomfortable she is with trash sitting and the extra work it makes for her in the long run with cleaning the mess or airing out the lingering odor. She admits that she doesn’t go overboard because she is a â€Å"junky† person and doesn’t want to look like a hypocrite. John, however, has fallen into her pattern of â€Å"junkiness,† stating that he used to be quite neat and before he knew it, he had clothes on the floor right next to Cindy’s. And he appreciates her new approach when asking him to complete tasks because he feels respected and needed instead of criticized or scolded like a child. I brought up the topic of the four stages of love and asked both John and Cindy if they were aware that four stages existed. They both replied no, and I proceeded to explain each stage and ask which one they were in. John feels as if they are still in the infatuation stage, based on his love for Cindy. He doesn’t feel as if the honeymoon has ended because he loves her more each day. Cindy feels the same, but recognizes realistically that they are in the connection stage. She said they have gone through the discovery stage and now focus on staying together and constantly working to better their relationship. While it does still feel new to her, she takes into consideration the challenges they’ve overcome and the challenges that await them in the future. One of the many challenges couples face is dealing with financial issues. Cindy makes a great living and had done so prior to meeting John. And the same goes for him. But Cindy realized, upon marriage, that John was better at managing finances than she was. After being independent for many years it was an adjustment for her to have someone else make suggestions to her on saving money or cutting back on her spending. However, trusting her husband and seeing the way he managed his own money, she took his advice and is glad she did. They consult on big purchases and realize that not every dollar spent has to be accounted for to the other person. They, especially Cindy, realize that being on one accord in money matters benefits the family. It’s not about one person’s money anymore. It’s their money regardless of who makes more or who spends it. Being that John and Cindy are both in their early 40’s, I asked both of them if they felt there was an ideal age to get married. Cindy believes there isn’t an ideal age to get married. If she had met John fifteen years ago and still feels as she does now, she would have married him then. However, she is thankful that she was able to do all the things she loved doing as a single woman such as traveling, going out with girlfriends as she pleased and shopping. She’s also thankful from a parental standpoint because her habits changed after having McKenna. She was able to satisfy her single self, and can now be happy and content being a wife and mother without feeling as if she missed out on anything. John says he was content not being married or even being on the path to marriage. He feels there is no ideal age to get married. When you’re ready, you’ll know it, no matter how old or young you are. He shares Cindy’s sentiments on satisfying his single self prior to meeting and marrying her. He is content with what he accomplished on his own and now loves that they accomplish things together. From the many topics we discussed, on and off the record, I am so inspired by John and Cindy’s approach to love and life. I enjoy being in their presence because they radiate a positive vibe. I don’t enjoy being around couples that argue or have tension between them. It’s uncomfortable for me and can change the mood of the environment. I have listened to both of them intently and have related their challenges to challenges I’ve had. The approach they take toward each other is remarkable. They have a mutual respect that goes beyond loving each other. They respect each other as individuals with their own respective levels of intelligence. I appreciate the example they provide to me and to other people they encounter. I know Cindy very well and it has really pleased me to watch her grow in love with someone who compliments her so well. I have seen the subtle changes she’s made such as cooking. I’ve also seen the more apparent changes, such as the reduction in her stress level. Talking to them and watching their words in action has redefined my beliefs in marriage. I don’t have many examples of a happily married couple. But knowing that Cindy and John are in my life makes it easier for me to have a blueprint of what marriage can be.

Tuesday, November 5, 2019

How Insects Attract a Mate

How Insects Attract a Mate If youve spent any time watching insects, youve probably stumbled on a pair of lady beetles or flies joined together in the throes of love. When youre a lone bug in a big world, finding a partner of the same species and the opposite sex is not always that simple. So how do insects find a mate? Love at First Sight- Visual Signals Some insects begin their search for a sexual partner by looking for or giving visual cues or signals. Butterflies, flies, odonates, and luminous beetles use visual signals most often. In some butterfly species, males spend much of the afternoon patrolling for receptive females. Anything that looks like a female may be inspected, especially if the object is a desired color and floats like a butterfly, to borrow a phrase from Muhammed Ali. Many species of flies perch in a place that provides a clear view of the area. The fly sits, watching for any flying object that might be a female. If one appears, he quickly takes flight and makes contact. If his quarry is indeed a female of his own species, he escorts her to an appropriate place for mating- perhaps a leaf or a twig nearby. Fireflies may be the most famous insects that flirt using visual signals. Here, the female sends the signal to lure a male. She flashes her light in a specific code that tells passing males her species, her sex, and that she is interested in mating. A male will reply with his own signal. Both male and female continue to flash their lights until they have found each other. Serenades of Love- Auditory Signals If youve heard the chirp of a cricket or the song of a cicada, youve listened to insects calling for a mate. Most insects that make sounds do so for the purpose of mating, and males tend to be the crooners in species that use auditory signals. Insects that sing for a partner include Orthopterans, Hemipterans, and Coleopterans. The best-known singing insects must be the male periodical cicadas. Hundreds or even thousands of male cicadas congregate in an area after emerging and produce an ear-splitting chorus of song. The cicada chorus usually includes three different species, singing together. Remarkably, the females respond to the song and are able to find mates of the same species from within the chaotic choir. Male crickets rub their forewings together to produce a raspy and loud song. Once he lures a female close to him, his song changes to a softer courtship call. Mole crickets, which are ground dwellers, actually construct special entrance tunnels shaped like megaphones, from which they amplify their calls. Some insects simply tap on a hard surface to produce their love calls. The death-watch beetle, for example, bangs his noggin against the roof of his tunnel to attract a mate. These beetles feed on old wood, and the sound of his head tapping resonates through the wood. Love Is in the Air- Chemical Cues French naturalist Jean-Henri Fabre discovered the power of the insect sex pheromones quite by accident in the 1870s. Male peacock moths came flitting in the open windows of his laboratory, landing on the mesh cage of a female. He tried to fool the males by moving her cage to different locations, but the males always found their way back to her. As you might suspect from their plumose antennae, male moths search for suitable female mates by sensing sex pheromones in the air. The female cecropia moth emits a scent so powerful it attracts males from miles around. A male bumble bee uses pheromones to lure a female to a perch, where he can mate with her. The male flies along, marking plants with his perfume. Once he sets his traps, he patrols his territory waiting for a female to land on one of his perches. Unmated Japanese beetle females release a strong sex attractant, which quickly draws the attention of many males. Sometimes, so many male suitors appear at one time that they form a crowded cluster referred to as a beetle ball.

Sunday, November 3, 2019

Information Systems Has Revolutionized the Way We Work Essay

Information Systems Has Revolutionized the Way We Work - Essay Example The government employees and other officials that actively participate within the e-government program have also witnessed significant change in their work and delivery of services (Chadwick, 2006). The development of e-government framework and platforms has been necessitated by the need to improve citizen participation in government service delivery charter. The need for more citizen participation has been enhanced by the current democratization that has witnessed more and more citizens getting involved in the activities of their governments. The participation of citizens in the government activities occurs at different fronts and this has been necessitated by the current advancements in information systems (Axelsson & Melin, 2008). Most countries have implemented the e-participation program and this has improved the overall service delivery to the public. The first country to implement an e-government program was the United States, which worked towards developing a platform that it s citizens could interact by government officials at different levels. Other countries such as the United Kingdom and countries in Europe have also followed suit and integrated the applications of information systems into the programs (Farrell, 2011). The development of portal systems in the United Kingdom has been necessitated by the discovery of the internet and more advanced computer applications. Through the portal U in the country, government employees have been empowered on how to monitor environmental degradation from their workstations. This portal enables the workers to identify sectors of the economy with the highest greenhouse gas emission in the country and respond diligently. It also provides a platform for the public to register their concerns over the... This report stresses that information system has completely revolutionized the way we conduct business, interact with the government, do politics and search for jobs. Today the world is a one stop shop where at a dial of a button, an individual is connected to different people across the globe. Through the advancements in information systems, government has been opened for increased citizen participation in different aspects of government functionality. Information systems has also led to the advancement in the use of the internet which has provided room for the improvement in different business activities and communication between organizations and their consumers, business partners and suppliers. The development of information systems has significantly changed different avenues including how we deliver our jobs, live our lives and interact with our friends. However, this technology has produced insignificant revolutionary experience to how work is done generally. This paper makes a conclusion that despite the lack of revolutionary impact on the way we work and conduct businesses, information systems has significantly changed our lives and made work relatively easier. The speed of communication and the nature of conducting business transactions have been improved as compared to the years before its introduction. This paper has discussed how the advances in information systems have affected our lives and how it has advanced service delivery and citizen participation in e-governments.

Friday, November 1, 2019

Contemporary Issues in Corrections Assignment Example | Topics and Well Written Essays - 1250 words

Contemporary Issues in Corrections - Assignment Example Developed in 1990, the theory of RNR incorporates criminal conduct psychology into an understanding of reducing recidivism (Andrews & Bonta, 2006). From this concept, four principles are derived on which the evaluation and treatment of offenders are guided towards rehabilitative objectives and also reduce the risk of recidivistic crime to the society. Two of the principles are the risk principle and the need principle (MacKenzie, 2006). This paper will compare and contrast the risk principle and need principle and determine which offenders between the high risk and low risk the probation officers should spend most of their time with. It will further elaborate on what the need principle says about high risk and low risk offenders and show whether there are risk and need tools that may assist probation officers in determining risk levels of offenders. Reviewing literature on offender rehabilitation has shown that program services provided to offenders has reduced recidivism by a mean of 10% in the past two decades (Andrews & Bonta, 2006). Recidivism is understood to be the repeating of undesirable behaviour by offenders even after experiencing its negative consequences. In this sense, it is also in reference to the percentage of rearrested former prisoners for indulging in similar offenses. As stated by the risk principle, programming must be matched to the offenders’ risk level. This implies that high risk or moderate risk individuals need to be prioritized in order to receive more intensive and structured control and treatment programs to optimize outcomes. Similarly, low risk offenders must be prioritized when their criminogenic needs are high. Criminogenic needs are dynamic factors that produce crime and are correlated strongly with risk (MacKenzie, 2006). They are referred to as dynamic because they can be changed and they include an individual’s employment status, use of substances, company kept, antisocial